04.05.2026 aktualisiert
40 % teilweise verfügbar
Senior Influencer Marketing Consultant / Ex Amazon
Thurmansbang, Deutschland
Nur Remote
MSc in Marketing ManagementÜber mich
In den letzten Jahren habe ich auf Agentur- und Unternehmensseite mit internationalen Marken wie Amazon, BMW, MARS oder Warner gearbeitet und dabei Influencer- und Creator-Programme aufgebaut, optimiert und skaliert.
Skills
MarketingInfluencer MarketingMarketing-Management
Influencer Marketing & Campaign Management
End-to-end management of influencer marketing campaigns, including strategy development, scouting, onboarding, and relationship management, with a focus on maximizing ROI through real-time analytics and data-backed insights.
Brand Strategy & Business Development
Development and execution of comprehensive business development strategies, encompassing brand building, quality assurance, and process optimizations to boost revenue streams and brand visibility.
Data Analytics & Performance Tracking
Utilization of tools such as Google Analytics, Tableau, SQL, and Quicksight to track KPIs, evaluate campaign performance, and derive actionable insights for continuous strategy refinement.
HypeAuditor & Storyclash
Use of specialized influencer analytics platforms such as HypeAuditor and Storyclash for influencer evaluation and campaign monitoring.
Iroin
Experience with Iroin as an influencer marketing management platform for organizing and tracking influencer collaborations.
Erfahrung
Berufserfahrung0 - 5 Jahre
Freelancer seit2026
Sprachen
DeutschMutterspracheEnglischverhandlungssicher
Projekthistorie
Sole responsibility for leading the influencer marketing department
Developed and executed strategic initiatives encompassing quality assurance, brand building, team leading, webinars &speaking, and process optimizations.
Formulated comprehensive business development strategies that boosted revenue streams and brand visibility
Led end-to-end influencer marketing campaigns: strategy, scouting, onboarding, and managing influencer relationships while providing hands-on campaign support.
Harnessed real-time analytics for data-backed insights, refining strategies for maximum ROI.
Provided strategic consulting and account management for top-tier clients among various industries, ensuring consistent quality, engagement, and results.
Curated and managed relationships with selected fashion brands to assist in accelerating and maintaining growth among EU key markets
Evaluated business opportunities and incorporated actions for brands regarding purchasing, supply chain management, finance, catalogue, online marketing and influencer activations.
Set goals and priorities, while continuously tracking various KPIs to measure performance and identify required actions