Strategic CRM & Commercial Excellence Lead | Salesforce EMEA Rollouts

Strategic Marketing Excellence
Strategic marketing expertise with 15 years of experience driving portfolio growth and go-to-market excellence across international B2B markets

Digital Transformation and CRM Implementation
Digital transformation leadership including CRM implementation with Salesforce and automated intelligence dashboards for data-driven marketing initiatives

Cross-Functional Team Leadership
Cross-functional leadership capabilities with proven ability to lead diverse teams and translate complex technical offerings into clear value propositions

Campaign Strategy Development
Campaign strategy expertise for customer-centric campaigns across diverse regions and international markets

Product Portfolio Management
Product portfolio management skills with experience in launch planning and stakeholder engagement at scale

Market Intelligence and Competitive Analysis
Market intelligence capabilities including competitive analysis and market research for strategic decision making

Go-to-Market Execution
Go-to-market execution expertise with proven track record in launch excellence and market penetration strategies

Customer Segmentation and Positioning
Customer segmentation and positioning skills with experience in value-based segmentation across EMEA markets

Regional Market Adaptation
Regional market adaptation expertise with ability to localize global strategies for country-specific requirements

Project Management
Project management capabilities including change management and cross-functional project coordination