06.11.2025 aktualisiert

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Customer Experience | Data Governance | Data Privacy

Darmstadt, Deutschland
Weltweit
Information Science / Informationswissenschaften
Darmstadt, Deutschland
Weltweit
Information Science / Informationswissenschaften

Profilanlagen

AndreasBlauert_onepager.pdf
CV_ABlauert_en.pdf

Über mich

I help organisations turn customer data into value. 25 years at the intersection of data, privacy and CX: GDPR programmes across 31 countries, consent management for five brands, BI for 5,000 users, a digital ecosystem with 2M active users. Now via k82_consult.

Skills

Agile MethodologieBusiness IntelligenceKundenbeziehungsmanagementGeschäftsprozessmodellierungKundenerfahrungDatenverarbeitungCRM-SystemeKundenkommunikationKundendatenmanagementData GovernanceDatenmanagementDatensicherheitDatenstrukturDatenbank-MarketingDesign ThinkingEmail MarketingInformationsarchitekturInformation ManagementLead-ManagementMarketing-AktivitätenProjektmanagementProgram Management ProfessionalDatenschutzrechtScrumProgramm-ManagementSAP MDMDatenverarbeitungGlobales ProjektmanagementData ScienceTeam BuildingDatenschutzDatenstrategieDSGVO
Customer Experience, CRM, Data Strategy, Data Governance,
Information Management, Data Modelling, Program Management, Lead Management, Master Data Management, Information Architecture, Marketing Operations, International Privacy Regulation, GDPR, ePrivacy, Data
Security, Digital, Business Process Design, Process Optimization, Business
Intelligence, Design Thinking, Project Management, Team Building,
Customer Journey, Data Science, Agile Project Management

Erfahrung

Berufserfahrungmehr als 10 Jahre
Freelancer seit2024

Sprachen

DeutschMutterspracheEnglischverhandlungssicherFranzösischGrundkenntnisse

Projekthistorie

Consultant Data Governance

Siemens Energy

Energie, Wasser und Umwelt

>10.000 Mitarbeiter

Driving Data Governance inititives at SE by defining data standards, ownership and quality frameworks, ensuring GDPR/EU Data Act/CRA compliance, harmonizing cross-system data lineage, improving traceability, supporting SAP migration project readiness and coordinating bus req. across global digital plpatforms and tools.

Cultural manager | Kulturmanager

Dekanat Darmstadt

Sonstiges

< 10 Mitarbeiter

Planning, organising and implementing the cultural programme at the Stadtkirche Darmstadt with over 60 events per half-year in the fields of music, visual arts, jazz, literature, performance, etc.
__________________
Planung, Organisation und Durchführung des Kulturprogramms an der Stadtkirche Darmstadt mit +60 Veranstaltungen pro Halbjahr aus den Bereichen Musik, Bildende Kunst, Jazz, Literatur, Performance, etc.

Head of Customer Data & GDPR

STELLANTIS EUROPE S.P.A.

Automobil und Fahrzeugbau

>10.000 Mitarbeiter

Global Lead of Data Protection (GDPR) compliance management

MANAGING DIRECTOR

OPEL SIBIU SRL | SIBIU, ROMANIA

Automobil und Fahrzeugbau

>10.000 Mitarbeiter

* Administration of Opel's Romanian legal entity
* Team lead: 20 direct reports

GLOBAL HEAD OF CUSTOMER DATA & GDPR

GROUPE PSA | RÜSSELSHEIM, GERMANY

Automobil und Fahrzeugbau

>10.000 Mitarbeiter

* Development of Global Customer Data Management Strategy
* Development of the Centre of Excellence for Customer Insights
* Global lead of Data Protection (GDPR) compliance management
* Head of European Privacy Center (5 brands, +10 countries)
* Development & rollout of PSA's Global Consent Strategy
* Team lead: 8 direct reports

HEAD OF CUSTOMER DATA MANAGEMENT & BI

OPEL AUTOMOBILE GMBH | RÜSSELSHEIM, GERMANY

Automobil und Fahrzeugbau

>10.000 Mitarbeiter

* European Customer Data Management Strategy development
* Set-up and lead of the European Data Protection (EU-GDPR) compliance project (31 countries)
* Development of Opel/Vauxhall's Business Intelligence Centre of Excellence
* Global lead for 'Customers for Life' program
* Design & Program Management of 'Vehicle Order Tracking' program
* Global Program Management 'myOpel'' (web & mobile App)
* Definition & Deployment of European Customer Experience enabler landscape
* Team lead: 8 direct reports

MANAGER NEXTGEN CRM

GENERAL MOTORS EUROPE | RÜSSELSHEIM, GERMANY

Automobil und Fahrzeugbau

>10.000 Mitarbeiter

* Development of European Lifecycle Marketing Strategy
* Definition & Deployment of multi brand / cross market CRM infrastructure/capabilities
* International CRM Vendor Management

MANAGER RELATIONSHIP MANAGEMENT

MP MARKETING PARTNER CONSULTING GMBH | WIESBADEN, GERMANY

Sonstiges

50-250 Mitarbeiter

* Strategy and implementation of marketing communication and CRM projects.
* Business Development in the CRM area
* Consulting in the area of data strategy, data management, database design, data warehouse optimisation, customer contact programs, business process design
* Data Protection Officer
* Team lead Data Solutions & Market Intelligence: 6 direct reports

MANAGING CONSULTANT

impiric | WUNDERMAN GMBH & CO. KG | FRANKFURT, GERMANY

Marketing, PR und Design

50-250 Mitarbeiter

* Setting-up a new business unit 'Data Consulting' within the consultancy area of wunderman
* Conceptual and strategically consulting in the area of dialogue- / direct-marketing
* Business development
* Team lead: 5 direct reports

HEAD OF DATA AUTHORITY

DUN & BRADSTREET GERMANY GMBH

Sonstiges

250-500 Mitarbeiter

* Member of the Global Data Architecture Team, setting up D&B's Global Data Warehouse Strategy
* Design and implementation of new customer products
* Concept & implementation of Data Quality Management
* Conception, Development & Implementation of data processes
* Internal consultancy & project management
* Team lead: 10 direct reports

Zertifikate

Studio- & Synchronsprecher

logo-institut

2024

Data Privacy Officer

FFD Forum für Datenschutz, Wiesbaden

2010

Portfolio

Kontaktanfrage

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