Schlagwörter
Skills
Over 2 years I was former digital lead designer for Digital BMW, BMW M Global & BMW e-Mobility, all the global customer experience. I have leaded and supported other global brands to develop their digital services and products in order to stand out in the market. Some of these brands are Adobe Europe, Linde Healthcare, diverse Global Bosch brands, BMW Innovation & new Technologies, Kärcher Global, Continental EU, IKK Classic, Hoffmann Group, Wirecard, MediaMarktSaturn and more.
From July 2019 to Juni 2019 supporting Wirecard as Digital Experience Creative Director for the global consumer experience. This includes core experiences for all platforms, Design Systems and Products across the globe. Covering concept, experience design, interaction design, visual design, storytelling, marketing, branding and mentorship of designers. Generating proposals for quality improvements and standardization of digital processes in the company.
Since August 2019 supporting Hoffmann Group as Product Creative Director UX/UI to create a consistent and unified experience for a global product ecosystem. This includes core experiences for all digital platforms, Design Systems and Product Interfaces across the globe. Covering concept, experience design, interaction design, visual design, storytelling, marketing, branding and mentorship of designers.
Specialties:
- Art Direction
- Branding
- Creative Direction
- Design Management
- Design Strategy
- Design Systems
- Digital Experience Design
- Information Architecture
- Interaction Design
- Marketing
- Product Design
- Rapid Prototyping
- Team Building
- Visual Design
Projekthistorie
Supporting the state of Niedersachsen with its digital transformation, through advisory that help assess different technology strategies, process strategies, standardization of digital processes, and business development. Supporting IT initiatives by providing strategic, architectural, operational, and implementation planning by continuously prioritizing tasks.
Supporting the global consumer experience, this includes core experiences for all platforms, scalable design system, and products. Helping and bringing focus with design management, digital strategy, and mentoring digital designers on the team. Covering experience design, interaction design, visual design, storytelling, and approaching the technical implementation. Generating proposals for quality improvements and standardization of digital processes.
Working on the creation of a consistent and unified experience for a global product ecosystem and creation of a design system. Covering concept, experience design, interaction design, visual design, storytelling and marketing.
Working on the global consumer experience. This includes core experiences for all platforms, design systems and products across the globe. Concept creation of new digital products. Digital design management and strategy, mentoring digital designers on team. Covering product design, experience design, interaction design, visual design, storytelling, digital marketing and branding. Generating proposals for quality improvements and standardization of digital processes in the company.
Creating a new concept for a Native App on iOS and Android. Work on creating a consistent experience on the different platforms, using mostly native components of the different operating systems, to improve performance. Covering concept, user experience design, interaction design, visual design and prototyping.
Creation of responsive concept, Look & Feel and prototype for MVP of new digital product.
Creating new concept and features for the integration of BMW and MINI Connected Services in a PWA. Working on the creation of a consistent and unified experience for the Connected Services ecosystem. Encompassing concept, user experience design, interaction design, visual design, and prototyping.