Profilbild von Anonymes Profil, Product Owner
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Letztes Update: 19.04.2023

Product Owner

Abschluss: Bachelor of Arts
Stunden-/Tagessatz: anzeigen
Sprachkenntnisse: deutsch (Muttersprache) | englisch (Muttersprache)

Dateianlagen

CV-RD-2023-eu_190423.pdf

Skills

Digital-Change-Management, Strategieentwicklung, agiles Projektmanagement, Scrum. Entwicklung + Durchführung strategischer Initiativen, Web-/IT-Projekte, digitale Plattformen, ICT, E-Commerce, Softwareentwicklung. Servant Leader & Product Owner.

• Starke Führungs- und Personalmanagementfähigkeiten.
• 15+ Jahre globale, praktische Erfahrung in unterschiedlichen Branchen –
Fintech, Banken, IT, E-Commerce, Nachhaltigkeit, Luxusmode, Medien und digitale Agenturen.
• Know-how in Konzernen, Mittelständlern und Start-ups.
• Fokus auf digitale Geschäftsentwicklung, ganzheitliches Marketing und Vertrieb, CX, Kommunikation, digitale Transformation, Branding.
• Zweisprachig (Muttersprache Englisch/Deutsch).
• Agile Denkweise, erfahrener Berater, Manager und Stratege mit Can-Do-Mentalität.
• Markterfahrung in: USA, Deutschland, Schweiz, Großbritannien, Italien, Benelux und Japan.

Digital Product Owner, Stratege, Business Director & Marketing Leader, Digital Native. Miro, Trello, Slack, Confluence, Jira, Figma, Agile Scrum + Kanban Frameworks. Google Analytics, Social Media, SEM/SEO/SEA. CRM Sales Force, CMS Adobe Marketing Cloud, Typo3, WordPress, Contentful, Drupal, Magento (BE/FE). Microsoft 365, Adobe CS, PMO.

Creative and agile mindset, experienced consultant, manager, and strategist with strong leadership and people management skills. Bilingual (native English/German) professional with 15+ years global, multifaceted hands-on experience across multiple industries - corporates, mid-size companies and start-up environments within fintech, banking, sustainability, luxury fashion, media, entertainment, and agencies. Strong focus on business strategy, holistic marketing and sales, communication, digitization, media & branding. Market experience: US, Germany, Switzerland, UK, Italy, Benelux, and Japan.

STRATEGY & EXECUTION
Analytical and agile thinker, strategist with hands-on implementation capabilities using scrum frameworks

COMMUNICATOR & LEADER
Open minded team player and leader that motivates and enables people, with strong knowledge of stakeholder management

CREATOR & BUILDER
Creative initiator, productive, die-hard marketeer that gets things done

BILINGUAL & MULTICULTURAL
English German native with international life & work experience in the US, UK, Germany, and Switzerland

POSITIVE & ENTREPRENEURSHIP
Very ambitious, driven, structured, and dynamic personality, self-starter that truly enjoys building something from scratch

Projekthistorie

02/2022 - bis jetzt
PRODUCT OWNER & DIGITAL CHANGE MANAGEMENT CONSULTANT
Freelance (Internet und Informationstechnologie, < 10 Mitarbeiter)

Project: MDM (Deutsche Münzhandelsgesellschaft)
  • Driving and introducing new digital software products to improve CX/UX/UI
  • Managing product backlog & requirements for product development
  • Preparing user stories, tasks, sprint planning and review
  • Responsible for new features and requirements, incl. QA testing
  • Stakeholder management, coaching e-commerce team members
  • Supporting cooperation with the Agile Release Train, IT transformation

    Project: The Good Coaches (pan-European transformational coaching network)
  • Development business strategy and product portfolio
  • Marketing strategy for market entry
  • Concept and vision for digital platform incl. development

03/2021 - 12/2021
MARKETING CONSULTANT - PRODUCT OWNER MARKETPLACE
radicant ag (Banken und Finanzdienstleistungen, 10-50 Mitarbeiter)

- Managed product backlog & requirements for product development
- Scrum product owner data driven sustainable financial marketplace
- Aligning product vision with business, scrum master, UX & developer

07/2019 - 01/2021
HEAD OF BUSINESS & PRODUCT DEVELOPMENT & OWNER
Ringier AG (Medien und Verlage, 500-1000 Mitarbeiter)

- Led digital experience and product innovation
- Developed sales programs for pharma, insurance & finance clients
- Responsible for Ringier Axel Springer media brand portfolio
- Established Swiss market and NB development of UK financial clients

10/2016 - 06/2019
HEAD OF MEDIA STRATEGY & EXECUTION
UBS AG (Banken und Finanzdienstleistungen, >10.000 Mitarbeiter)

- Built global marketing & sales strategy, incl. local implementation
- Developed and led digital client journey and digital experience
- Installed content programs for institutional and wholesale clients
- Worked on pan-European sustainable and impact investing positioning

08/2014 - 09/2016
DEPUTY HEAD OF MARKETING & COMMUNICATION - DIGITAL PRODUCT OWNER
UBS AG, ETF (Banken und Finanzdienstleistungen, >10.000 Mitarbeiter)

- Led and managed digitization and pan-European product campaigns
- Responsible for holistic marketing, brand positioning, digital content
strategy and go-to-market concepts
- Buget responsibility and team management

09/2013 - 07/2014
MANAGER MARKETING COMMUNICATION
Stübbe (Industrie und Maschinenbau, 50-250 Mitarbeiter)

- Senior advisory on global brand strategy and product communication
- Responsible for PR & media, re-branding and relaunch global website

08/2012 - 08/2013
NEW BUSINESS DEVELOPMENT
Stone Management Inc. (Marketing, PR und Design, < 10 Mitarbeiter)

- Responsible for extending brand partnerships in Germany


12/2009 - 07/2012
LEAD MARKETING STRATEGIST & NEW BD MANAGER
UFA TV & Film Production LLC. (Medien und Verlage, 500-1000 Mitarbeiter)

- Strategic new business development of a new unit within the group
Key clients: Escada, Ferrero, Porsche, Dr. Oetker, and Puma

07/2006 - 11/2009
GLOBAL CONSULTANT & ACCOUNT MANAGER
Jung von Matt AG (Marketing, PR und Design, 500-1000 Mitarbeiter)

- Developed re-branding programs and brand advertising campaigns
Key clients: Sparkasse, NBC Universal, Wirtschaftswoche, and
Schülke & Mayr

Reisebereitschaft

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