Profilbild von Marko Zakic Online Marketing Manager / Performance Marketing SEA / SEO aus Dusseldorf

Marko Zakic

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Letztes Update: 06.09.2022

Online Marketing Manager / Performance Marketing SEA / SEO

Firma: Wolken-ASM GmbH
Abschluss: PhD Digital economy
Stunden-/Tagessatz: anzeigen
Sprachkenntnisse: deutsch (Grundkenntnisse) | englisch (verhandlungssicher) | serbisch (Muttersprache)

Dateianlagen

m.zakic CVnew.pdf

Skills

Energetic Digital Marketing professional passionate about developing and implementing initiatives to optimize digital marketing campaigns across all channels. Strong grasp of current marketing tools and strategies with excellent track record of leading integrated campaigns from concept through execution. Enthusiastic collaborator accustomed to building rapport with marketing teams, programmers and vendors to launch campaigns within time and budget constraints.

SKILS
Digital marketing
Online marketing strategies
Marketing automation platforms
Google Marketing Platform
SEO proficiency
Web analytics

Technology Expertise
Platforms: Google Marketing Platform, Facebook Business Manager, Oracle, SEMrush
Tools: Google Ads, Facebook Ad Manager, Eloqua, Mailchimp, Google Search Console, Google API
SEO: Keyword research and optimization, Yoast, SEMrush, Google keyword planer, Onpage SEO
Analytics: Google Analytics, Web analytics
E-commerce: WooCommerce, Stripe
UI: WordPress, HTML, CSS

Experience
  • Masterminded highly successful digital strategies for various platforms to attract customer engagement.
  • Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring.
  • Executed all digital marketing initiatives, including eCommerce marketing strategy, SEO and SEM and social media content.
  • Increased customer acquisition and ROI through continuous optimization, testing and experimenting with ad creative work, bid strategies, audience targeting and placements.
  • Directed traffic growth strategies, including SEO, affiliate linking campaigns, content distribution, email marketing and trackbacks.
  • Measured and report performance of all digital marketing campaigns, and assessed against ROI and KPIs.
  • Interviewed, onboarded and mentored 10+ sales and marketing professionals and provided training on organizational strategies, Google Ads and Google Analytics.

Projekthistorie

10/2018 - bis jetzt
Project Manager Digital Marketing
Wolken-ASM GmbH (Internet und Informationstechnologie, 10-50 Mitarbeiter)

  • Managed digital projects end-to-end, from initial conceptualizing through final implementation and live monitoring.
  • Executed all digital marketing initiatives, including eCommerce marketing strategy, SEO and SEM and social media content.
  • Increased customer acquisition and ROI through continuous optimization, testing and experimenting with ad creative work, bid strategies, audience targeting and placements.
  • Measured and report performance of all digital marketing campaigns, and assessed against ROI and KPIs.

04/2017 - bis jetzt
Founder
Oblak.in DOO (Marketing, PR und Design, < 10 Mitarbeiter)

  • Masterminded highly successful digital strategies for various platforms to attract customer engagement.
  • Interviewed, onboarded and mentored 10+ sales and marketing professionals and provided training on organizational strategies, Google Ads and Google Analytics.
  • Directed traffic growth strategies, including SEO, affiliate linking campaigns, content distribution, email marketing and trackbacks.
  • Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.

Reisebereitschaft

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Profilbild von Marko Zakic Online Marketing Manager / Performance Marketing SEA / SEO aus Dusseldorf Online Marketing Manager / Performance Marketing SEA / SEO
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